Communication for Impact: Writing, Storytelling & Digital Content

Dr. T. Bijoy Idicheriah, is a financial journalist, who now doubles up as
a Communications Consultant and writer. He currently consults as a Senior Editor –
Special Projects with Economic Times.
He handled Reserve Bank of India’s communication strategy between 2023-2025, and
worked as a consultant for Madhya Pradesh government for the World Economic Forum
2026 at Davos. He is a theatre enthusiast by passion.
During his 18 year journalistic career, Bijoy has written and led coverage at BQ Prime
(formerly Bloomberg Quint), Rest of World, DebtWire, NewsWire18, Informist Media,
Cogencis Information Services, and CRISIL MarketWire. He has written extensively on
central banking, banking, para-banking, financial markets and the economy. He used to
pen a fortnightly column titled ‘Big Bank Theory’. He is a recipient of the Citi Journalism
Excellence Award and the Shriram Journalism Award for his journalistic endeavours. He
was also awarded as one of Times of India’s Influential Leaders for 2024.
His debut poetry collection ‘CLICK Snapshots in Verse’ has won the prestigious 21st
Century Emily Dickinson Award, Rabindranath Tagore Award, Mother Teresa Award,
Runner Up at Salis Mania Editor’s Choice Award for Best Poetry Book and Best New
Poetry Book. He was recently selected as the Poet of the Year award at Kolkata Literary
Carnival, and also Awarded International Excellence Award 2025 for Contributions to
Poetry.

He has just completed his doctorate on the Indian media industry from the Swiss
School of Business and Management. He has completed a course on Public Policy from
London School of Economics and another course on Exploratory Journalism from Knight
Center for Journalism at the University of Texas.
He is the founder of LoudMouth Entertainment, for which he writes and directs plays.
Their award winning plays have been performed in various locations such as Mumbai,
Bangalore, New Delhi, and Colombo.

He also conducts theatre workshops and has done so in Mumbai, Bangalore, Singapore,
Hong Kong, Sri Lanka, Bangladesh, Dubai, Nepal and Mynamar.
He is a voice coach and corporate trainer, who uses theatre techniques as an integral
part of his sessions. He has trained some of the top names in the corporate world.
He also teaches students at Xavier’s, IIJNM, KC College, St. Paul’s Institute and BSE.

A powerhouse in India’s digital media scene – Priya Adivarekar is as an award-winning media
entrepreneur, creator, voice actress, dancer and digital experience curator. Well known as an ‘expert
content curator for the scroll generation’; she has won numerous awards, honours, mentions and
nominations for her work in digital media and content creation, including the ‘Best Young Digital
Media Personality’ award by Barclays and WATC United Kingdom and various leading ‘30 under 30’
lists . She has been interviewed and featured in BBC, TOI, The Hindu, New Woman, Loksatta among
others. Adivarekar was also featured on the cover of ‘Femina’ magazine.

One of the first generation bloggers in India; Adivarekar is the founder of ‘Diary of a Dancebee’ and
has established herself as a renowned public figure in the digital media industry. With more than 500+
brand associations (digital campaigns, brand integrations, launches, events & projects among
others), Adivarekar has worked and collaborated with some of the best Indian and International
brands, IPs, production houses and companies – including META, Google+, Nike, Adidas, HUL , Audi,
BMW, L’Oreal, Essilor Luxottica, Citroën, Zee, Red Chillies Ent, Indian Premier League among others.
She has worked closely on brand campaign conceptualisation, ideation and execution (both for her
official digital profiles, and for brands as a consultant). She is the only Indian creator to have been
invited by ‘Odisha Tourism’ to cover the Asian Athletics Championship, and was also invited to be a
part of the town hall interaction with Former U.S President Barack Obama and First Lady Michelle
Obama. She is often invited as a guest speaker at various key events across the globe.

Adivarekar is an award winning international Voice Actress, debuting at age 8 on Disney Hour. Over
the years, she has worked on more than 150+ projects spanning films, television shows,
advertisements, Netflix originals / OTT shows. She is the official Hindi voice of several leading female
actors – including Demi Lovato, Letitia Wright and Miley Cyrus, Aditi Rao Hydari. Some of her recent
global projects include Superman, Black Panther Wakanda Forever, Tomo Chan is a Girl, Avengers,
Beauty in Black, Cars 3, 13 Reasons Why, Elité, Sky Rojo among others.

Adivarekar began her journey as a dancer at the age of three, and by her pre-teens, was already
performing at global events. Over the years, she has won more than 90+ national and international
awards and accolades, including reality shows such as Boogie Woogie (Sony Television). She is also
among the few female dancers to have won the All-Asia Solo Dance Contest title at Mood Indigo (IIT
Bombay) thrice. Trained across multiple dance forms including Contemporary, Latin American,
Kathak, Belly Dance; her special forte lies in Bollywood, Freestyle and Folk, with Lavani being one of
the forms closest to her artistic identity. During her teens, she also established a dance school for
underprivileged children. Today, she continues to channel her passion for dance through
thoughtfully curated original choreographies and performance videos on social media, earning her
the identity of ‘Dancebee’. Her signature IP, Nritya ke Navrang – a special Navratri series –
consistently garners over 5-6 million organic views, across social media growing year after year.

Adivarekar’s expertise extends across diverse domains. Armed with a degree in English Literature
(Sophia College for Women), PG Diploma in Journalism & Mass Comm (Xavier Institute of
Communications), Master’s Degree – MBA (Welingkar Institute of Management) and various
certifications in Media and Entertainment; she combines creativity and her never ending love for
digital media with strong strategic prowess. With her early roots in journalism as a features writer
and correspondent (for The Indian Express and Screen Magazine), as a Drive-time Radio Jockey
(college champion winner at Radio One 92.5) and as a dance instructor and performer; she brings
rich and diverse experience.

Apart from leading ‘Diary of a Dancebee’, working as a full-time media entrepreneur and digital
creator, and voice actress; Adivarekar is passionate about mentoring aspiring journalists, content
producers, writers and digital creators. She has hosted numerous offline and online masterclasses
for brands, students, media enthusiasts and professionals; covering social media, blogging, online
news reporting, content strategy, visual storytelling and digital content creation among others,
including a series of ‘Social Media 101 Masterclasses’ for PayTm Insider. Adivarekar has been a
visiting faculty member at XIC since 2016, teaching various courses including Journalism, EPEM,
Strategic Digital Media etc. She is currently the Asst Course Head (CAP Programme). And, she
begins a new chapter this year, as she takes on another role – Course Head for Mass
Communication & Digital Media programme.